Audience Analysis

Categorie		Things to consider
Age		What's suitable Storyline
Gender		Male audience dominates cinema viewing Genre
Where they live		Class Age Relevance to area
Occupation		T.V listings(when a programmes on)
Lifestyle choices		adverts for target audience in magazines, websites, billboards, etc.
Political		Newspapers lean towards certain partys
Ethnicity		Wide ethnic background to include wide audience
Attitudes	Attitude portrayed through clothes, props and setting in advertisments.